Top 10 Email Marketing Platforms For Marketers And Small Businesses
What is Email Marketing? This is a segment of online marketing which as the name implies, reaching out and connecting with (potential) users via email. Usually, as a business or marketer, email marketing would involve you collecting email addresses from potential customers —referred to as leads— and sending them different forms of email content relevant to their customer journey in a bid to convert them to actual users. There are a lot of nuances around this form of marketing, but if done right, it has a lot of return on investment (ROI)....